A Hub of Innovation and Imagination at ForMóbile 2024

The ForMóbile exhibition, held from July 2nd to 5th, has once again solidified its position as the premier trade fair for the furniture sector in Latin America. The event attracted over 50,000 visitors and featured more than 550 exhibiting brands, creating a bustling hub of innovation, trends, networking, and business opportunities.

This year's ForMóbile was a testament to the industry's resilience and creativity, showcasing the latest advancements and design philosophies that are shaping the future of furniture. Attendees were treated to a diverse range of exhibits, from cutting-edge manufacturing technologies to sustainable materials and avant-garde designs. Highlights from the fair included innovative exhibits focusing on sustainability, smart furniture, and multifunctional designs.

As Impress, we centered our booth around our communication concept: "Imagine..." This theme resonated deeply with visitors, emphasizing the critical role imagination plays in human creativity and progress.

We highlighted this concept through engaging displays and interactive experiences, inviting visitors to imagine and explore new horizons. It underscored the belief that imagination is not just daydreaming but a vital component of creativity and critical thinking.

Imagine the possibilities, and let’s create a world enriched by creativity and imagination. See you at the next ForMóbile!