Impress knows the value of being connected to maintain integration and expand the business in the segments in which it operates. Supporting and participating in several digital initiatives with a view of bringing the production chain closer and optimizing the business environment in the furniture sector, the group presents its main novelties in products and trends at ForMóbile 2021 – International Furniture and Wood Industry Fair, which takes place from August 2 to 5.
ForMobile Xperience is the largest event of the segment in Latin America. This year the fair is held on a virtual platform, bringing together in a practical and safe way the main brands' suppliers of raw materials and materials for furniture factories, joinery, architecture, product design, resales, panel manufacturers and other wood beneficiaries.
To present its news, Impress Decor Brasil will have a virtual booth within the platform, where visitors can find information about the company, social networks of the group and, of course, the brand's products. Through the tool, you will also be able to interact with the Impress team in an exclusive chat room with instant video calls. In addition to scheduling meetings, accessing marketplace areas and other features that, even remotely, should offer the visitor an assertive and humanized experience.
In fact, one of Impress's trademarks in the physical exhibitions is company's virtual booth at ForMóbile Xperience, which is customized with the themes and standards of the Arredores Collection, the company's current flagship for the Brazilian and Latin American market.
We are talking about a collection with different accents, materials, colors and shapes. With patterns inspired by the great and subtle characteristics of the region's natural, cultural, behavioural and architectural diversity: from damp jungles to deep deserts; fishing nets to exotic fibres; from the delicacy of the lace to the rusticity of the stick to pike. The Arredores Collection thus represents the appreciation of our own roots, offering a diverse range and in tune with the main trends of the global market.
Lecture 'Projections and trends for the future of interior design
A company guided by design and reference in the survey of trends for living, Impress also participates in the programming of lectures of ForMóbile Xperience with the theme "Projections and trends for the future of interior design", conducted by Alexandre Chiquiloff, Design and Marketing Manager of the company, with the collaboration of the entire creative team. The lecture is scheduled for day 02 (first day of the digital fair) at 16h. At the end of the presentation, the Impress Decor Brasil team will be live answering questions and chatting with the general public.
To have access to the virtual booths, as well as the parallel grid of presentations, debates and round tables organized with professionals and influencers of the architecture, interiors and furniture market just access the official website of the event and register: CLICK HERE.
ForMóbile Xperience 2021
100% free and digital
When is it? August 02-05
Where is it? www.formobile.com.br